Head of Digital Marketing Job at Enadama Group - Career Opportunity in Nigeria
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331 Days Ago
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Vacancy title:
Head of Digital Marketing

[ Type: FULL TIME , Industry: Professional Services , Category: Computer & IT ]

Jobs at:

Enadama Group

Deadline of this Job:
02 August 2021  

Duty Station:
Within Nigeria , Other , West Africa

Summary
Date Posted: Thursday, July 29, 2021 , Base Salary: Not Disclosed


JOB DETAILS:
We are looking for an experienced and result-driven Head of Digital Marketing to join our awesome marketing team!
You will be responsible for setting up, implementing, and managing the overall company's digital marketing strategy. We are expecting you to have experience and a big passion for digital technologies and utilizing different digital marketing channels.

Responsibilities:
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

REQUIREMENTS
• BS/MS degree in marketing or a related field
• Proven working experience in digital marketing with a minimum of 3years cognate experience
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Experience in setting up and optimizing Google Adwords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement

Work Hours: 8


Experience in Months: 36

Level of Education:
Bachelor Degree

 

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Job application procedure
Send CVs to recruit@enadama.com and the subject of the mail should be the position, company name and (candidate name).


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Job Info
Job Category: Accounting/ Finance jobs in Nigeria
Job Type: Full-time
Deadline of this Job: 02 August 2021
Duty Station: Nigeria
Posted: 29-07-2021
No of Jobs: 1
Start Publishing: 29-07-2021
Stop Publishing (Put date of 2030): 29-07-2065
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